Afrojack: 'EDM Is Becoming As Big As Rock Used To Be'
EXCLUSIVE! Dutch DJ talks to us about Beats, Breezy & becoming a Rockstar...
MTV NEWS: For those who haven’t seen an Afrojack show – what can they expect?
AFROJACK: A party. It’s the most important thing about my show is to bring the party to the show, not just to build it around the show. I want to make sure everyone is having a good time. I jump around and talk over the mic a bit but DJs we get to show our love of music not just by playing our own songs but by playing remixes of other people’s tracks.
MTV NEWS: How did the collaboration with Chris Brown on your last single ‘As Your Friend’ come about?
AFROJACK: I was working on that at the end of last year and we had the instrumental done but only half of the track, and I was working with a friend of mine called DJ Buddha who said ‘this is perfect for Chris Brown’ and I was like, yeah awesome but you just gonna call up Chris Brown?? And he did! And we sent it and a week later he sent it back and he had finished everything. Then I met him in the studio a few weeks later in LA and we went to a couple of parties and had fun. We did a couple of other songs and have some pretty amazing material.
MTV NEWS: Tell us about the video?
AFROJACK: I chose the treatment I liked the best as it had some crazy shots, and then when the video came back we had all the shots but I said the timeline wasn’t right. And then Vevo put it up without it being arranged. So it looks really cool, just don’t try to make sense of it.
MTV NEWS: You spend a lot of time in Las Vegas – what type of crowd is it there?
AFROJACK: It’s insane. EDM just came up in the US - in Europe we’ve had it on the radio for 20 years so we’re used to it. So imagine with today’s technology and the greatness of dance music culture, it’s blowing up. They have a big economy – Las Vegas, Miami, New York – so they just book every artist they can find so right now it’s a great place for the DJs and it’s a really important factor in making the scene as big as rock used to be. We have so much promotion and the support of all the big companies that’s why a festival like EDC or Ultra can happen, being streamed to 24 million people live.
MTV NEWS: And what about your residency at XS in the Encore in Vegas?
AFROJACK: The XS residency… there’s a reason I have a residency there. It’s not just a DJ set it’s a party from when I go on around 1am until usually 6am. I end up jumping in the pool, spraying champagne, drinking champagne and I can say to Jesse [Waits – the club’s co-owner) ‘Yo Jessie I need 50 bottles of Champagne’, we call some friends and we throw them in the crowd and everyone goes out of their mind having a great time. For me this is only possible in Las Vegas, in XS.
MTV NEWS: What do you put the current Dutch domination of house music down to?
AFROJACK: Sweden is also doing really well. I think the thing is, just like with English DJs and producers, the culture is so bent by dance music that it’s a serious career choice. If in Germany you say ‘hey Mom I’m gonna be a producer’ you’ll get slapped in the face but in Holland they’re used to it. Just the amount of clubs ratio to size, it’s insane in Holland, in Sweden, In England and because of that its way easier to become a DJ or get involved with it.
MTV NEWS: The MTV EMAs are in Amsterdam this year, how do you see that going down?
AFROJACK: With the sheer amount of EDM producers and DJs coming out of Holland I think it’s going to be a great party. Even though it’s an award show, I think with a little Dutch flavour we can turn it into a great party. Just get the host a little drunk. I think it’s going to be great.
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