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Chloe Moretz

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Chloe Moretz 'Appalled And Angry' About Her New Animated Movie's Body-Shaming Poster

Not cool.

Linds Foley
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Thursday, June 1, 2017 - 08:45

Chloe Moretz might have lent her voice to a new animated version of Snow White called Red Shoes, but she's 'appalled and angry' with an ad campaign put together by the marketing campaign, and to be fair, we can kinda see why.

The movie poster causing the controversy shows a pic of two Snow Whites - one tall and skinny, one shorter and curvier - which it pairs with the slogan: 'What if Snow White was no longer beautiful and the 7 Dwarfs not so short?'

Unsurprisingly, this implication that to be beautiful you have to be tall and stick thin is being called out for its gross body shaming on Twitter with model Tess Holliday just one of the names who has voiced concern. 

How did this get approved by an entire marketing team? Why is it okay to tell young kids being fat = ugly? đŸ€”đŸ˜@ChloeGMoretz pic.twitter.com/PVhgwluGTM

— Tess H🍒lliday (@Tess_Holliday) May 30, 2017

But now Chloe's spoken out and it turns out that she had no idea this is how the film would be marketed and is extremely unhappy about it too.

Urging fans to call out producers, she wrote: "I have now fully reviewed the mkting for Red Shoes, I am just as appalled and angry as everyone else, this wasn't approved by me or my team.

"Pls know I have let the producers of the film know. I lent my voice to a beautiful script that I hope you will all see in its entirety.

"The actual story is powerful for young women and resonated with me. I am sorry for the offense that was beyond my creative control."

I have now fully reviewed the mkting for Red Shoes, I am just as appalled and angry as everyone else, this wasn't approved by me or my team

— ChloĂ« Grace Moretz (@ChloeGMoretz) May 31, 2017

Pls know I have let the producers of the film know. I lent my voice to a beautiful script that I hope you will all see in its entirety https://t.co/IOIXYZTc3g

— ChloĂ« Grace Moretz (@ChloeGMoretz) May 31, 2017

The actual story is powerful for young women and resonated with me. I am sorry for the offense that was beyond my creative control https://t.co/HZP2ydPCAX

— ChloĂ« Grace Moretz (@ChloeGMoretz) May 31, 2017

Fingers crossed this all gets sorted out so that the message of the film itself isn't missed. 

Now check out the latest from MTV News...

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