Models Have Been Ditched In Favour Of Drones At D&G’s Milan Fashion Week Show
Should Bella Hadid, Kaia Gerber and co. be reconsidering their career choice?
Some of the biggest names in the industry have a lot to mull over today because D&G have decided to ditch human models in favour of letting drones show off their products instead.
The futuristic scenes went down during Milan Fashion Week, with the brand drafting in the help of a dozen or so UAVs to hit the runway carrying a selection of their finest handbags.
Let's get checking out if a bunch of grown adults could pass a real GCSE paper...
People in the audience were instructed to turn off their WiFi and personal hotspots before the show commenced, and were rewarded with the sight of bags flying down the runway set to the score of Kendrick Lamar and SZA’s song ‘All Of The Stars.’
The powerhouse are known for putting on elaborate displays during their Fashion Week shows, and usually hire some of the biggest names in the modelling industry to exhibit their products.
People on social-media compared the slightly terrifying drone line-up to an episode of Black Mirror and pointed out that technology is essentially coming for all our jobs.
But never fear; D&G haven’t put a blanket ban on regular models, and the next segment of the show involved actual humans strutting down the runway wearing items from their Autumn/Winter 2018 collection.