Shock Revelation: Hello Kitty 'Is Not A Cat'
Surprise revelation about iconic brand...
What looks like a cat, acts like a cat and is called a cat - but isn't actually a cat?
We're afraid that the answer to this seemingly impossible riddle might seem just as baffling as the question - because it's Hello Kitty!
The stunning revelation emerged from anthropologist Christine R Yano - who has been curating an exhibition about the global phenomenon.
Speaking to the LA Times, she explained that the Sanrio corporation had dropped the bombshell during her preparations.
"That's one correction Sanrio made for my script for the show. Hello Kitty is not a cat," she said.
"She is a little girl. She is a friend. But she is not a cat. She's never depicted on all fours. She walks and sits like a two-legged creature.
"She does have a pet cat of her own, however, and it's called Charmmy Kitty."
And she elaborated on the reason that Hello Kitty was designated as British.
"Hello Kitty emerged in the 1970s, when the Japanese and Japanese women were into Britain.
"They loved the idea of Britain. It represented the quintessential idealised childhood, almost like a white picket fence. So the biography was created exactly for the tastes of that time."
So now you know.