There have been reports that Brandon Jenner and Brody Jenner want out of family reality show, Keeping Up With The Kardashians.

And now it looks like Kendall Jenner is the next family member looking to quit the show.

A source told the Daily Mail: "She has been advised by friends in the fashion industry that reality TV could damage her modelling career."

The 18-year-old, whose modelling career has taken off in recent months, has also apparently turned down spin-off projects.

"Kendall had the option to pull out of any other potential shows and that's exactly what she's done," the source added.

The second-youngest of the Jenner family has recently appeared on the catwalk for Chanel, Marc Jacobs and Givenchy, for whom she's also landed a part as one of the faces of it's A/W 2014 campaign.

Kendall isn't the only Kardashian wanting less camera time.

Last month, Radar Online reported that Rob Kardashian had reduced his time on the reality show because he felt it was "destroying" his family.