We're Up For A British LGBT Award And We Need Your Help!
Go on, give us a cheeky vote
From EMA to VMA to Movie Awards… here at MTV we give out our fair share of awards. But now we’ve only gone and gotten bloody nominated for one ourselves haven’t we?!
We’re up for a British LGBT award for Best Brand, hurray us! Now, we’re not ones to blow our own trumpets *ahem* but seriously, we couldn’t be happier about this.
We’re proud advocates for LGBT rights and winning this award will help us to continue to champion those awesome LGBT peeps we love to shout about so much. So, take a look at some of the stuff we’ve done lately and if you like what you see, maybe chuck a cheeky vote our way. Go on, you know you want to.
Last year, we launched the Life tab on the main MTV site dedicated to making our contribution towards tackling the big issues affecting young people worldwide. Life aims to encourage conversation and action around the topics that we think matter the most.
LGBT is right at the top of that list and we regularly celebrate those making moves for the LGBT community and offer advice to young people about LGBT issues. Whether it’s Years & Years breaking down sexuality barriers or helping our readers understand LGBT political policy, we cover all the bases!
MTV Staying Alive’s vision is a world where no young person contracts HIV or dies from AIDS. A large proportion of our work involves working with LGBT communities who are some of the most at risk people in the world. Take it from our SVP, Georgia Arnold:
“Wherever inequality, stigma, and discrimination reign, HIV will not be far behind. Parts of the world are regressing. People are having to hide who they really are. Not only do they face discrimination but their lives are in danger. The stigma of being who you are means that many LGBT+ men and women are increasingly driven underground, unable to talk openly about safe sex, unable to get tested or treated for HIV, and therefore increasingly at risk of infection.
At MTV Staying Alive we don’t shy away from such difficult issues. We fund youth-led projects in areas where most people won’t. In countries where same-sex relationships are criminalised, we’re stepping forwards to fund projects designed for young gay men and women who have no support—we’re currently funding HIV-prevention projects for these vulnerable groups in Armenia, China, Kenya, Laos, Mongolia, and Nigeria.”
To celebrate Pride 2015, an MTV Pride channel was launched.
As first of its kind pop-up MTV channel, MTV Pride was hosted by RuPaul’s Drag Race judge Michelle Visage and it was the soundtrack to Pride weekend.
With guest hosted shows from some of the biggest names in music like, Kiesza, David Guetta, Armin van Buuren, Jess Glynne and Clean Bandit and fans of Charli XCX, Chic and the Scissor Sisters as well as many Pride themed playlists, we had everything you need to celebrate one of the most exciting events of the year!
MTV also partnered with other media organisations to enter a Pride float playing out LGBT television content.
MTV’s audience radiates diversity and celebrating this is at the heart of what they do so to help support all this and more, head here to vote! Thanks!
Ruby Rose, Cara Delevingne And More Celebrities Celebrate Pride 2015
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