Lily Collins Announced As Lancôme Brand Ambassador

Rising star Lily Collins has been named as the latest brand ambassador for French beauty giant Lancôme.

 

The Mortal Instruments actress is set to become the face of the new French Ballerine make-up range when she commences her duties with the company in January of next year.

 

 

In a statement released today, the 24-year-old actress said: "It's an absolute honour and privilege to have been chosen to represent the Maison Lancôme. I have always admired the brand's unique and distinctive appreciation for inner beauty and grace, elegance and utter radiance. 

 

She added: “I feel incredibly lucky to be included among the most inspirational women ambassadresses for one of the most prestigious brands in the world. It's truly a dream come true,"

 

Françoise Lehmann, General Manager of Lancôme International, said of the signing: “With her charm, gracefulness, modernity and lively wit, Lily Collins is the perfect embodiment of femininity according to Lancôme. 

 

“We are delighted to begin this collaboration with Lily, who brings a renewed sense of radiance and youthfulness to Lancôme.”

 

Lily, who is the daughter of musician Phil Collins, appeared alongside fellow Lancôme brand ambassador Julia Roberts in the 2009 film Mirror Mirror and will next appear on our screens in the romantic comedy Love, Rosie.