You Won't Believe How Much Money Kendall Jenner, Cara Delevingne and Gigi Hadid Make For A Social Media Post
Spoiler: it's a lot.
If you were already kinda jealous of Kendall Jenner, Cara Delevingne and Gigi Hadid's supermodel existence, then prepare to turn bright green with envy when we tell you exactly how much money they make for a single post on their Instagram and Twitter accounts.
Let's just say that it's more than enough to fill several swimming pools with chocolate coins.
It's no secret that these days it's social media accounts that have a big say in models getting big campaigns. Often their support of the finished campaign on Instagram and Twitter will be written into their contracts when they land a deal and the more followers you have, the more dosh you can charge.
Bearing in mind Gigi has 10.2million followers, Cara 23.9million and Kendall 44million, each on Instagram alone, it's no surprise that they are raking in the mega bucks, but it's always been kept quite hush hush as to how much celebs will actually make to post about certain brands.
That is until now as Frank Spadafora, a former casting agent and CEO of D'Marie Archive, an app that ranks the power of models based on their social following, has revealed that if you're one of these gals' followers, you're probably helping them rake in a six figure sum on posts like this.
Talking to CR Fashion Book, he says: "The three most highly ranked supers on social are currently valued between $125,000 and $300,000 for a single post across their portfolio."
If you were wondering, those three models he's talking about are Kendall, Cara and Gigi, in descending order.
"The next tier — very familiar faces like Karlie Kloss, Behati Prinsloo, and Miranda Kerr — can command between $25,000 to $50,000 for a single post across Facebook, Twitter, and Instagram," he adds.
This doesn't mean that everything the gals post earns them this kind of dosh, but when they are showing off a brand they are a face of or a product they are officially endorsing, chances are they are raking in the big bucks.
Now please excuse us, we're going to need to organise a career change into modelling sharpish.
- By Linds Foley.
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