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FIF: Grimes

Grimes (AKA Claire Boucher) is a DIY artist, and we're obsessed.

Oh HAY there. Welcome back to MTV Breaks’ “F**k It!” Friday - where we celebrate all the ambitious, determined people who have said “f**k it!” (probably) and absolutely made it in life because they did.

Cos knowing what you want to become isn’t enough to be successful – you have to be brave enough to persevere, no matter what!

But who is our “f**k it!” inspiration today? Drumroll… It’s Claire Boucher, aka GRIMES.

Grimes is the multimedia project under which Claire writes songs, sings, producers, directs, paints and writes. She basically does everything artistic under the song and she’s f**king good at all of it. But she’s most well-known for her music. In 2013 she won Artist Of The Year at the Webby Awards for her ability to cultivate a digital fan base and for her album Visions, and her song Oblivion was hailed by Pitchfork as the #1 song of the decade. She tours all around the world, has been labelled the next Lady Gaga.

But that’s not all Claire is. She’s also our “f**k it!” Friday Queen this week. Why?

Claire grew up in Canada and went to a very artistic school, but was never given encouragement at music, so she studied art instead. BUT when her friends wanted to use her as backing vocals in their band, she realised she wasn’t at all bad, and got her friends to teach her how to use Garageband.

So Claire said “f**k it!” (probably) and started recording her own tracks on Garageband, and from that came her debut Geidi Primes, with Alburtus Records. By 2011 she had released two albums.

That is not the end of her “f**k it!”ness however. Claire is a DIY artist, in that she takes artistic control. Visions was written and made by Claire in her room – she did the vocals, made the beats, played all the instruments and even made the album artwork.

Though her music is called ‘wizard rock’ on her Facebook page, her genre is also impossible to pin down, but that’s how she likes it. She told The Guardian in an interview, “the whole purpose of Grimes is that it’s genreless. Trying to constantly put a genre label on it makes no sense and then you are always eating your words two months later. So, why bother?”

Oh, and she’s also an outspoken feminist, having written an open letter before about the sexism she encounters in the music industry as a female artist."I'm tired of men who aren't professional or even accomplished musicians continually offering to 'help me out' (without being asked), as if I did this by accident and I'm gonna flounder without them," she wrote. "Or as if the fact that I'm a woman makes me incapable of using technology. I have never seen this kind of thing happen to any of my male peers."

Claire Boucher AKA Grimes is our amazing “f**k it!” inspiration this week for, literally, not giving one single f**k. From day one she has been a completely original artist with her own style, refusing to conform to any expectations of her. She’s completely unapologetically Grimes. And we love her.

HAPPY FRIDAY EVERYONE!

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