WCW: Caroline Watson
Read all about why we're majorly crushing on Caroline Watson this week (spoiler: it involves 1D).
HEY THERE and welcome to Woman Crush Wednesday, a weekly feature from MTV Breaks where we raise our glasses to all the fabulous females who are out there conquering life’s taboos and stereotypes, or just being amazing career women and making the world a better place to live day by day.
Because regardless of looks, a woman that’s smart, motivated and ambitious is super-sexy and (let’s face it) we would.
So which sensational señorita are we celebrating (and crushing on majorly) today? Drumroll… it’s CAROLINE WATSON!
She’s a wardrobe wizard who has worked with some massive names. She's styled Blue, Britney Spears, Chris Brown and Usher, but there’s one band in particular that she has catapulted into the fashion headlines. You may have heard of them… some little know band called One Direction?
That’s pretty big because a huge part of 1D’s fame and long-lasting success is due to their image as a band which Caroline has carefully crafted since day one. Her pitch was that she wanted them to be like a male version of Spice Girls – each with a different image and style.
She explained, “Niall was always going to be my sporty boy; Zayn was always the cool, mysterious one that was quite street but could be quite high fashion at the same time; Harry was bowties, blazers, that guy that you want to bring home to your mum; Liam was the boy next door. I mean, now, Liam's transitioned and completely grown into this whole new, sexy guy.”
So what are her success secrets? Caroline makes sure she styles people based on their personalities and body language to make their look really authentic and individual. She also places a huge importance on the fans themselves, and scrolls through Twitter for their reactions to the boys. “Twitter’s a really good research platform; you can tell by the response and the amount of hits what worked… when they respond the way they respond, I know I’m doing a good job.”
Caroline’s had a huge impact on the success of 1D, and totally made it by doing it her own way while adapting to the band's growth and the latest trends. That’s why she’s thoroughly deserved our Woman Crush Wednesday title this week. Because while her job is to make 1D more fanciable, she’s accidentally made us fancy her too. A lot.
HAPPY WEDNESDAY EVERYONE!