#SunburnTattoos are the latest disturbing trend to sweep social media, with users leaving the majority of their skin unprotected while sunbathing, then using sunscreen to create a design on their body.

When the rest of the skin inevitably burns, they're left with a white tattoo, where the sunscreen was.

Check out just some of the damage in the gallery below and remember to always wear sunscreen. Everywhere. Even on the bits you think don't need it.