One Direction Land Multi-Million Dollar Pepsi Deal
They will apparently appear in an advert with American football stars...
According to The Sun, Harry Styles and Co will promote the soft drink giant in a new campaign that will see their faces beamed across the US.
They will also star in a video alongside some of the biggest names in American football, which The X Factor group are thought to have shot in New Orleans last weekend.
A source said: “This is a huge deal for them in monetary terms — but even bigger for status as the coverage they’ll get from it is massive.
“They’re already stars across America, but this could catapult them to superstardom.”
They continued: "The boys were under strict instructions to stay quiet on this one and refrain from tweeting about their whereabouts."
The What Makes You Beautiful band appear as themselves in the commercial, with New Orleans Saints quarterback Drew Brees also involved.
The insider revealed: “They flew to Tampa before boarding a private jet laid on by Pepsi to New Orleans where they met Drew Brees, who taught them the ropes on American football. Other football stars are in the ad too.
“They are very rich boys but they still have to grab the commercial deals when they come along, especially something as big as Pepsi. They’re not a band who can rely on royalties.”
Earlier this week, it was confirmed that 1D won the right to keep using their moniker after a legal battle with a US punk group of the same name.