“The song itself is a big conspiracy-laden song. Its where my head’s been for the last 3 years, on the internet watching films like Zeitgeist, The God That Wasn’t There and 9/11 Was An Inside Job.”

Robbie nearly themed the Bodies video around conspiracies but explained: “they (the public) would have said- ‘he’s definitely gone mental.’ So I said, ‘what do you think we should do?’ And they (label or management) said ‘lets do an aftershave advert’ and I’m like, ‘cool!’”

Asked what it would take for him to view Reality Killed The Video Star as a success he told MTV:

“A lot of people going and buying it and taking it home and going, yep! But also a general sense of, ‘he’s back on form’- that would be good enough for me.”