Tinder Is Secretly Ranking You On How Attractive You Are
But are you getting right or left swiped?
As if dating wasn't already enough of a minefield of social awkwardness, along comes the news that as well as the men and women of Tinder judging you on your interests and ability to take a good selfie, the app is also secretly judging you on just how desirable you are.
This rating system is known within the company as an 'Elo score' and while it's not judging you on how attractive you are per se, it's essentially a score that rates how desirable you are to other people using the app.
It's made up of a combination of factors and not just your 'hotness', including your level of education, your job and your history of swiping on the app.
While all this science chat might seem immaterial in the real world, it actually has a big affect on the matches you are presented with on Tinder itself as if you are ranked as 'desirable', you'll be presented with more matches that also fit the category.
Tinder CEO Sean Rad explained how it works to the Fast Company, and says: "It's not just how many people swipe right on you. It's very complicated. It took us two and a half months just to build the algorithm because a lot of factors go into it."
Apparently the theory behind this is similar to the system used on World of Warcraft and he adds: "I used to play a long time ago, and whenever you play somebody with a really high score, you end up gaining more points than if you played someone with a lower score. It's a way of essentially matching people and ranking them more quickly and accurately based on who they are being matched up against."
There's no way you can find out your score and whether the app is essentially giving you the left or right swipe, which is probably a good thing to stop us all drowning in seas of our own tears, but Tinder are keen to stress that the real point of the ranking is to help you find matches you'll genuinely be interested in.
"People are really polarised on even just a photographic level: Some people really favor facial hair, while some do not," data engineer Tor Solli-Nowlan tells Fast Company. "Same thing with tattoos, photos with pets or children, excessive outdoors shots, or photos of you with a tiger."
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