Kirk Norcross has been left red-faced after screengrabs of him involved in a saucy Skype session were circulated on the web.
The former The Only Way Is Essex cast member is pictured full-frontal and clutching his manhood in the images - which also feature a woman he is apparently talking to in the top right corner of the screen.
He wrote on Twitter: ""F*******k!!!! People these days!!!! Cooooome oooonnn guys we have all done it I'm just the stupid one that got caught! Sorry guys :-("
And TOWIE cast member Jack Bennewith backed him up, writing: "I don't see nothing wrong with what @kirk_official done why you all getting jelous man #ivedoneit #judgeme"
Kirk left TOWIE earlier this year, claiming the show had "changed too much".