Skip to main content
  • News
    • MTV News
    • Trending News
    • Videos & Interviews
    • Taylor Swift
    • Kim Kardashian
  • Music
    • Music Highlights
    • Music Videos
    • Charts
    • Playlists
    • EMAs
    • MTV PUSH
    • Artists
  • Shows
    • Latest Shows
    • The Charlotte Show
    • Geordie Shore
    • Ex on the Beach
    • Just Tattoo Of Us
    • Teen Mom UK
    • The Royal World
  • Movies
    • Movies Highlights
    • New Movies Coming Soon
    • Videos & Interviews
    • Trailers
    • Moana
  • Travel
    • Videos
  • Style
  • Life
    • Life
    • MTV Breaks
    • Sex
    • WTF
    • SRS
    • Travel
    • Fitness
    • Generation Change
  • Pictures
  • Win
  • MTV Play
  • TV Guide
  • Facebook
  • Twitter
  • Search
  • Pictures
  • Win
  • MTV Play
  • TV Guide
Home
  • News
    • MTV News
    • Trending News
    • Videos & Interviews
    • Taylor Swift
    • Kim Kardashian
  • Music
    • Music Highlights
    • Music Videos
    • Charts
    • Playlists
    • EMAs
    • MTV PUSH
    • Artists
  • Shows
    • Latest Shows
    • The Charlotte Show
    • Geordie Shore
    • Ex on the Beach
    • Just Tattoo Of Us
    • Teen Mom UK
    • The Royal World
  • Movies
    • Movies Highlights
    • New Movies Coming Soon
    • Videos & Interviews
    • Trailers
    • Moana
  • Travel
    • Videos
  • Style
  • Life
    • Life
    • MTV Breaks
    • Sex
    • WTF
    • SRS
    • Travel
    • Fitness
    • Generation Change
  • Facebook
  • Twitter
  • Search

The Weeknd

  • Main
  • Videos
  • Pictures
  • News

The Weeknd Cuts Ties With H&M Over Offensive Shirt

The 'Secrets' singer made the announcement on Twitter...

  • Share to Facebook
  • Tweet to Twitter
  • Share to Google plus
Tuesday, January 9, 2018 - 12:12

The Weeknd has publicly separated with H&M after seeing a "deeply offensive" ad on the fashion giant's website.

After releasing two collaborative collections together, last night the singer vowed to cut ties with the company as he shared the shocking photo on Twitter, which shows a black child wearing a green jumper branded "coolest monkey in the jungle."

Catch up on the latest headlines with MTV News below...

While social media has blasted the 'racially insensitive' ad ten times over, The Weeknd said it all to well himself in his concise statement.

Sharing the photo to his 8 million followers, he said: "Woke up this morning shocked and embarrassed by this photo. I'm deeply offended and will not be working with @hm [H&M] anymore."

Getty Images

The 'Starboy' singer first collaborated with H&M last year and they went on to release two capsule collections during their partnership, with the most recent dropping in September.

He is one of many stars to team up with the Swedish retailer as they have also released fashion lines with Madonna and Beyoncé in the past decade.

woke up this morning shocked and embarrassed by this photo. i’m deeply offended and will not be working with @hm anymore... pic.twitter.com/P3023iYzAb

— The Weeknd (@theweeknd) January 8, 2018

Most recently Nicki Minaj worked with H&M as the face of their 2017 holiday campaign, starring in their festive commercial and ads.

When business and money is involved these decisions could be difficult to make but we commend The Weeknd for taking a stand in what's right.

Words: Ross McNeilage

Listen to your favourite tracks no matter where you are with the MTV TRAX music app. No ads, no limits, no monkey business. Download it now for FREE at mtvtrax.com.  

WATCH THE WEEKND'S 'CAN'T FEEL MY FACE' VIDEO BELOW

View the lyrics
And I know she'll be the death of me, at least we'll both be numb
And she'll always get the best of me, the worst is yet to come
But at least we'll both be beautiful and stay forever young
This I know, yeah, this I know

She told me, "Don't worry about it"
She told me, "Don't worry no more"
We both know we can't go without it
She told me you'll never be in love, oh, oh, woo

I can't feel my face when I'm with you
But I love it, but I love it, oh

I can't feel my face when I'm with you
But I love it, but I love it, oh
And I know she'll be the death of me, at least we'll both be numb
And she'll always get the best of me, the worst is yet to come

All the misery was necessary when we're deep in love
This I know, girl, I know
She told me, "Don't worry about it"
She told me, "Don't worry no more"

We both know we can't go without it
She told me you'll never be in love, oh, oh, woo

I can't feel my face when I'm with you
But I love it, but I love it, oh

I can't feel my face when I'm with you
But I love it, but I love it, oh
I can't feel my face when I'm with you
But I love it, but I love it, oh

I can't feel my face when I'm with you
But I love it, but I love it, oh
She told me, "Don't worry about it"
She told me, "Don't worry no more"
We both know we can't go without it
She told me you'll never be in love, oh, oh, woo
I can't feel my face when I'm with you
But I love it, but I love it, oh
I can't feel my face when I'm with you
But I love it, but I love it, oh
Writer(s): Max Martin, Kotecha Savan Harish Lyrics powered by www.musixmatch.com
Hide the lyrics

Latest News

Arlo Parks - MTV PUSH UK & IRE 2021
Arlo Parks Has Her Sights On Acting & Directing
AWA - MTV PUSH UK & IRE 2021
AWA Says Her Debut Album Is ‘Very Vulnerable and Open’
220 KID - MTV PUSH UK & IRE 2021
220 KID Tells Us The Heroic Reason Behind His Name
Alfie Templeman - MTV PUSH UK & IRE 2021
Alfie Templeman Just Wants To Make You Smile
MTV PUSH UK & IRE 2021
Voting For MTV PUSH UK & IRE 2021 Is Open!
Get To Know - Iann Dior
Get To Know: iann dior
Get To Know - J.I the Prince of N.Y
Get To Know: J.I The Prince Of N.Y
Khloé Kardashian Reacts To “Disrespectful” Typo On Throwback Family Christmas Card
Shawn Mendes Reveals How He And Camila Cabello Are Spending Christmas
Selena Gomez Wins An Award From Peta For Her Vegan Rare Beauty Makeup Collection
Get To Know - Holly Humberstone
Get To Know: Holly Humberstone
Addison Rae And Rachael Leigh Cook Recreate She’s All That Scene On TikTok
The Weeknd - Blinding Lights - Music Video
The Weeknd's 'Blinding Lights' Was MTV’s Most Played Video Of 2020
Cardi B Surprises Offset With A Lamborghini In Celebration Of His 29th Birthday
Kylie Jenner Named Highest Paid Celebrity Of 2020 With Nearly $550 Million
Dixie D’Amelio Defends Herself After A Fan Doubted Her Feelings For Noah Beck
Shawn Mendes Opens Up About “Frustrating” Rumours Surrounding His Sexuality
Dove Cameron Confirms Her Split From Thomas Doherty After Four Years Together
Timothée Chalamet Transforms Into Harry Styles For His SNL Hosting Debut
The Kardashian-Jenner Family Have Signed A Multi-Year Content Deal With Hulu

More From The Weeknd

The Weeknd - Save Your Tears - Music Video
The Weeknd
Save Your Tears [Explicit]
The Weeknd - Blinding Lights - Music Video
The Weeknd's 'Blinding Lights' Was MTV’s Most Played Video Of 2020
The Weeknd - Blinding Lights - Music Video
2020 MTV Video Play Awards | Top 20 Music Videos
Maluma & The Weeknd - Hawái Remix - Music Video
Maluma & The Weeknd
Hawái Remix
The Weeknd - Too Late - Music Video
The Weeknd
Too Late [Explicit]
Calvin Harris & The Weeknd - Over Now - Music Video
Calvin Harris & The Weeknd
Over Now [Explicit]
VMAs
The Weeknd Performs "Blinding Lights" (Live - 2020 VMAs)
Juice WRLD & The Weeknd - Smile - Music Video
Juice WRLD & The Weeknd
Smile [Explicit]
The Weeknd - Snowchild - Music Video
The Weeknd
Snowchild [Explicit]
The Weeknd Ft. Doja Cat - In Your Eyes Remix - Music Video
The Weeknd
In Your Eyes (Remix / Animated) (Ft. Doja Cat)
The Weeknd - Until I Bleed - Music Video
The Weeknd
Until I Bleed Out [Explicit]
The Weeknd
The Weeknd's 'Blinding Lights' Is The Biggest Single Of 2020 So Far

Trending Articles

Charli D’Amelio Sets The Record Straight About A Fake “Leaked” Picture Online
Arlo Parks - MTV PUSH UK & IRE 2021
Arlo Parks Has Her Sights On Acting & Directing
AWA - MTV PUSH UK & IRE 2021
AWA Says Her Debut Album Is ‘Very Vulnerable and Open’
10 Things Your Heartbroken Friend Needs To Hear
21 Types Of People You'll Find In Every Friendship Group
MTV PUSH UK & IRE 2021
Voting For MTV PUSH UK & IRE 2021 Is Open!
18 Most Naked Of Naked Moments To Have Ever Hit Geordie Shore
Celebrity
10 Celebrities Who Have Some Seriously Kinky Sex Likes In The Bedroom
220 KID - MTV PUSH UK & IRE 2021
220 KID Tells Us The Heroic Reason Behind His Name
Alfie Templeman - MTV PUSH UK & IRE 2021
Alfie Templeman Just Wants To Make You Smile
  • Contact Us
  • Access Services
  • Website Terms
  • Mobile Terms
  • Privacy Policy
  • Cookie Policy
  • MTV Jobs
  • MTV Press
  • Anti-Slavery
  • Global Tax Policy Statement
Hit us with some keywords!