Paramount Launches Oscar Campaign For Transformers: Age Of Extinction
Studio is backing Michael Bay's latest Transformers movie for Best Picture...
In a world... where Hollywood movie houses spew out endless sequels and reboots, one studio strives to vanquish the competition and achieve Oscar glory. That studio is Paramount Pictures.
It may sound as unlikely as its plotlines, but the makers of Transformers: Age of Extinction believe the movie is worthy of a Best Picture Oscar. Not to mention a Best Director, Best Adapted Screenplay, Best Original Song and Best Visual Effects award.
The studio has recently launched a series of "For Your Consideration" adverts for its movies and has asked members of the Academy to consider Michael Bay's latest Transformers film for a host of Oscar awards.
Paramount has run similar campaigns for other movies, including Noah, Hercules, Men, Women & Children, Interstellar, The Gambler and Selma. Hercules is the only movie not put up for Best Picture, but in pursuit of Best Score.
Transformers: Age of Extinction made $1 billion (£594m) in global ticket sales over the summer – becoming the first film of 2014 to reach the milestone.
Despite huge ticket sales the movie has failed to impress critics.