Simon Cowell 'To Agree New X Factor Deal'
ITV boss says talent show will be around 'for quite some time'...
Simon Cowell may have had a change of heart, and is on the verge of signing a new deal with ITV to keep the show running.
And despite suffering a ratings dip in the last couple of years, Mr Crozier says "a bit of love and attention" is all that's required.
He told The Mirror: "We've got to make sure we improve it and get it right. Funnily enough, we did the same with I'm A Celebrity, which dipped a little bit two years ago, and it has been back stronger than ever."
Mr Crozier added: "It is perfectly possible to do it. All these shows need a bit of love and attention and for things to change to keep people interested."
The auditions for this year's show have already begun, with Sharon already hitting the headlines for allegedly throwing a pen at an OAP.